Making Cents of It All
Podcast that makes sense of the things people do to make cents...
Making Cents of It All with Jesse Stakes gives the spotlight to the small businesses that make America run. We look to share the "why" behind why people choose what they do professionally and showcase their expertise in their chosen profession for the benefit of our audience.
We also dive into the services that support those small businesses and provide information on the technology and services that allow them to do what they do each and every day effectively and more efficiently.
Making Cents of It All with Jesse Stakes looks to help businesses succeed financially and give them the spotlight while doing so!
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Making Cents of It All
Beyond the Tax Return: How CPAs Become True Advisors with Henok Kebede, CPA
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In this episode of Making Cents of It All, Jesse Stakes sits down with Henok Kebede, CPA, the CEO and Founder of HK Advisory LLC, to break down what it really means for a CPA to be a true advisor to business owners. Henok shares how entrepreneurs can move beyond simple tax preparation and into proactive planning that reduces tax burden, strengthens operations, and builds long‑term financial health.
From entity structure decisions to year‑round tax strategy, Henok explains the practical steps business owners can take to run smarter, more efficient companies. He also dives into the mindset shift required to treat your CPA as a strategic partner — not just someone you see once a year.
Whether you’re a business owner, an emerging entrepreneur, or someone looking to better understand how advisory‑driven accounting can transform a company, this conversation delivers clarity, actionable insights, and a fresh perspective on financial leadership.
Topics we cover:
- The difference between tax preparation and true advisory
- How business owners unintentionally increase their tax burden
- Year‑round strategies to reduce taxes and improve cash flow
- Why entity structure matters more than most people think
- The role of clean books in better decision‑making
- How CPAs can help owners think like CEOs
- Real examples of advisory work that changed businesses
Tune in and learn how to make your numbers work for you — not against you.
